How We Use Your Personal Information
At Premium Swiss Hospitality (PSH), we are committed to protecting your privacy. We collect and use your personal information only for purposes necessary to provide exceptional hospitality services. Your information may be used in the following ways:
- Service Delivery & Billing:
To process reservations, room charges, upgrades, room service requests, use of paid amenities, and to facilitate billing or collection of outstanding balances incurred during your stay. - Safety, Legal & Emergency Situations:
We may disclose your information when required to support lawful investigations or when necessary to protect the life, health, or security of any individual in an emergency.
Knowledge and Consent
We collect personal information only when you voluntarily provide it. In most cases, consent is requested at the time of collection. However, there may be circumstances where consent is obtained after collection—such as when information is needed for a newly identified purpose.
The type of consent we seek (express or implied) depends on the sensitivity of the information and what a reasonable person would expect in the context.
PSH will never require your consent to collect, use, or disclose personal information beyond what is necessary to deliver the services you have requested.
Use or Disclosure for Marketing Purposes
If you have not opted out of marketing communications, PSH may use your personal information to:
- Share updates about our hotels, services, promotions, special offers, and events
- Provide marketing content from PSH, our affiliated brands, and trusted business partners
If you have given explicit consent, PSH may also disclose limited personal information—such as your name, email address, or mailing address—to approved partners so they can send promotional materials directly to you.
You may opt out of receiving marketing messages at any time by updating your preferences on our website, informing us during check-in, or contacting us directly.
Cookies
When you visit PSH websites, non-personal information may be automatically collected through standard server processes and the use of cookies.
Cookies are small text files that help websites:
- Recognize returning users
- Improve navigation and user experience
- Track browsing behavior
- Compile aggregated usage data to enhance content and advertising
Cookies do not damage your device and do not identify you personally.
Most browsers allow you to enable, disable, or manage cookie settings. However, please note that disabling cookies may affect certain website features or personalized content.
Contacting Us
If you have questions about this Privacy Policy or believe that PSH has not adhered to the standards described above, please contact the hotel and request to speak with the General Manager.
You may also reach us via email at: